Period 2015 – 2017
Role Interface design
When I joined the team the new website had just been launched, including a new online identity and a brand new configurator. Since then, almost every page has been completely revamped and we added a few extra sections.
I worked closely with fellow designer Martijn van Dam and UX designers Harmen van Balen and Thomas Dow, with creative direction by Harald Dunnink.
With the addition of Luggage, Bugaboo moved from being a pure stroller brand to an all-round mobility brand.
The new homepage reflects this change, as well as big space on top for whatever is currently trending.
With five types of strollers it can be difficult to choose which one is right for you. This tool can help make that decision a lot easier.
The app helps you get the most out of your Bugaboo with personalized tips & tricks, inspiring stories of Bugaboo owners from around the world and customer support only a tap away.
I worked on the 1.1 version with changes such as a revamped menu bar and home screen, an easier way to register your product and a completely new onboarding process.